Down With William. Long Live Billy!

My Journey from Billy to William and Back

Whether or not you realize it, you’re a brand. We all are.

“I’m only one person so why the hell would I brand myself as something I’m not?”

At the same time, I wasn’t fully convinced potential clients would hire someone named “Billy.”

  • William takes his work seriously. Billy takes his work seriously while doing the exact opposite with himself.
  • William sounds like someone who might be more successful in a traditional sense, but Billy couldn’t give less of a damn what other people think is successful.

Billy Frazier — a designer and writer who likes blurring the lines between work and play while making people smile.

What exactly does this mean?

If you want to learn more about what I’m up to now, check out my new website. I’m always up for sharing stories and helping others figure out how to create a world where work is whatever you want it to be.

I’m a designer and writer who enjoys making people smile.

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